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Payback: Reaping the Rewards of Innovation [Hardcover] Andrew, James P; Sirkin, Harold L and Butman, John

Payback: Reaping the Rewards of Innovation [Hardcover] Andrew, James P; Sirkin, Harold L and Butman, John

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If youre like most people, you bet your career and company on innovationbecause you must Payback: Reaping the Rewards of Innovation offers you a new way to think about and manag...

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If youre like most people, you bet your career and company on innovationbecause you must Payback: Reaping the Rewards of Innovation offers you a new way to think about and manage innovation that will dramatically improve the odds of successAuthors James Andrew and Harold Sirkin, senior partners in The Boston Consulting Group, describe an approach to managing innovation based on the concept of a cash curvewhich tracks investment against time They ISBN10: 1422103137 ISBN13: 9781422103135 Material Type: hardcover
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  • ISBN10:1422103137
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