Paula Begoun's mission is to educate women on the facts that the $45 billion cosmetics industry doesn't want people to know. In her makeup and skincare bible, she deciphers ingredient lists, translates cosmetics-counter beauty babble, and evaluates the worth of virtually every product on the market. This completely revised and expanded edition includes more than 75 new product lines. "Her straight talk about what cosmetics can and can't do has penetrated the blare of magazine and advertising hype." - San Francisco Chronicle; "Paula is nationally recognized as an authority on the subject of cosmetics. . . . She takes the cosmetics companies to task." - Miami Herald., ISBN13: 9781877988288 ISBN10: 1877988286 Material Type: hardcoverPaula Begoun's mission is to educate women on the facts that the $45 billion cosmetics industry doesn't want people to know. In her makeup and skincare bible, she deciphers ingredient lists, translates cosmetics-counter beauty babble, and evaluates the worth of virtually every product on the market. This completely revised and expanded edition includes more than 75 new product lines. "Her straight talk about what cosmetics can and can't do has penetrated the blare of magazine and advertising hype." - San Francisco Chronicle; "Paula is nationally recognized as an authority on the subject of cosmetics. . . . She takes the cosmetics companies to task." - Miami Herald., ISBN13: 9781877988288 ISBN10: 1877988286 Material Type: hardcover , ISBN13: 9781877988288 ISBN10: 1877988286 Material Type: hardcover

Paula Begoun