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The Secret Language of Leadership: How Leaders Inspire Action Through Narrative
The Secret Language of Leadership: How Leaders Inspire Action Through Narrative
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The book introduces the concept of narrative intelligence―an ability to understand and act and react agilely in the quicksilver world of interacting narratives. It shows why this is key to the central task of leadership, what its dimensions are, and how you can measure it. The book’s lucid explanations, vivid examples and practical tips are essential reading for CEOs, managers, change agents, marketers, salespersons, brand managers, politicians, teachers, parents―anyone who is setting out to the change the world. ISBN13: 9780787987893 ISBN10: 0787987891 Material Type: hardcover
Description
Description
The book introduces the concept of narrative intelligence―an ability to understand and act and react agilely in the quicksilver world of interacting narratives. It shows why this is key to the central task of leadership, what its dimensions are, and how you can measure it. The book’s lucid explanations, vivid examples and practical tips are essential reading for CEOs, managers, change agents, marketers, salespersons, brand managers, politicians, teachers, parents―anyone who is setting out to the change the world., ISBN13: 9780787987893 ISBN10: 0787987891 Material Type: hardcoverThe book introduces the concept of narrative intelligence―an ability to understand and act and react agilely in the quicksilver world of interacting narratives. It shows why this is key to the central task of leadership, what its dimensions are, and how you can measure it. The book’s lucid explanations, vivid examples and practical tips are essential reading for CEOs, managers, change agents, marketers, salespersons, brand managers, politicians, teachers, parents―anyone who is setting out to the change the world., ISBN13: 9780787987893 ISBN10: 0787987891 Material Type: hardcover , ISBN13: 9780787987893 ISBN10: 0787987891 Material Type: hardcover
Product Details
Product Details
ISBN10: 0787987891
ISBN13: 9780787987893
Publisher: Denning, Stephen
Print Length: 304
Authors
Authors
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